AUTOMATIC VFX Berlin

Illuminating Innovation: Light Installation for a VFX Studio

Visual effects studios are essential in bringing visionary ideas to life, making them indispensable in today’s entertainment and media industries. AUTOMATIK VFX creates world class visual effects, with offices in London and Berlin.

Located in a repurposed industrial building on the waterfront in Kreuzberg, Berlin, RHO Studio has reimagined a former office loft facility into a state-of-the-art VFX Studio. The design features carefully planned zones tailored to the unique demands of the client, including a private screening room and dedicated creative workspaces.

Crafting Narratives Through Light

Under the visionary supervision of RHO Studio, ROOM DIVISION brought the art of lighting to life during this transformation. Starting with the dramatic entrance illuminated by an abstract installation that seamlessly guides visitors into the space, our expertise elevated the cinematic aesthetic envisioned by RHO.

Our custom solutions continue into the heart of the project—the Red Room—where lighting complements the immersive atmosphere of this standout screening space. Every beam, glow, and reflection was designed to enhance the studio’s creative process, blending functionality with artistry.

At ROOM DIVISION, we specialize in creating lighting environments that inspire, captivate, and integrate with architectural vision. Together with RHO, we turned light into a narrative element, shaping a space that embodies innovation and creativity.

Automatik VFX
Schlesische Str. 38
10997 Berlin – Germany
automatik-vfx.com

Interior & light design:
RHO Studio
rho.vision

Metal works:
FERROTEC GmbH MML
ferrotec-berlin.de

Lighting consulting and design:
ROOM DIVISION

Photos:
(c) Yannes Kiefer
yanneskiefer.com